Colours

Legal Aid BC’s primary brand colours are a foundational element in all its materials. Consistently using our official colours helps us continue to build recognition with audiences and stakeholders.

Primary colours

Highlight Green
Hex #CEDC00
CMYK 20 / 0 / 100 / 0
Pantone PMS 381 C

Cool Neutral
Hex #4F758B
CMYK 72 / 48 / 27 / 11
Pantone PMS 5405 C

Dark Green
Hex #84BD00
CMYK 56 / 0 / 100 / 0
Pantone PMS 376 C

Ash
Hex #B7C9D3
CMYK 26 / 10 / 3 / 0
Pantone PMS 5445 C

Secondary, tints and accent colours

Our accent colours support and complement our primary colours. These colours enable flexibility and variety in design. Do not use these colours without the primary colours.

Midnight Blue
Hex #0C2340

Tint Blue
Hex #DAE5F0

Tint Green
Hex #D7E69B

Charcoal
Hex #343E47

Mid Green
Hex #BAD35B

Ash White
Hex #F3F6F8

Slate
Hex #8A8C9A

Lavender
Hex #4D3293

Salmon
Hex #F15A29

Sky
Hex #49C7ED

Straw
Hex #F9E98A

Coral
Hex #F9B0A3

Ocean Blue
Hex #407EC9

Orange
Hex #FCB031

Colour usage

Please refer to the following for guidance:

  • HEX colours should be used when designing for screens or desktop printing.
  • CMYK colour should be used when designing for 4-colour printing (C=cyan, M=magenta, Y=yellow, K=black).
  • SPOT colour is a single colour created by Pantone and the most accurate representation of a colour when printed.

For more information and specific usage instructions refer to the Brand guidelines.

Adobe Swatch Exchange (ASE) files

InDesign, Illustrator and Photoshop support the exchange of colours via ASE files. Load these swatch files to easily access the colour palette. Creative Cloud accounts can also use the shared Libraries link.